Magnesium is an essential mineral, nestled within our bones, hearts, and cells, powering over 800 vital functions from stabilizing heartbeats to firing up nerves and fueling cellular energy. And yet, nearly half of Canadians aren’t getting enough.

Is magnesium
your missing link?

Magnesium
at work.

Magnesium isn’t your typical fix-it remedy; it’s the foundational fuel our bodies thrive on. Unlike a targeted drug, magnesium operates on a fundamental level, weaving through hundreds of vital processes that keep your heart, brain, and body in sync.

Magnesium’s hundreds of roles can be roughly
categorized into 4 basic functions

Activating enzymes

Magnesium is the spark plug in the engine of our body’s metabolism, igniting the activation of enzymes to drive essential biochemical reactions.  

Creating cellular energy

Magnesium is your cellular power station,
helping convert glucose into energy, fueling your
body just like a generator fuels an entire city.

Creating, repairing
& protecting DNA

Magnesium, the DNA architect, ensures
smooth protein synthesis for the body’s
structural components and metabolic
functions.

 

Regulating concentrations
of minerals

Magnesium, the traffic controller, manages
mineral flow in and out of cells, ensuring a
balanced/regulated nervous system.

 

When we say our whole body needs magnesium
to survive, we are not exaggerating.

Magnesium at work.

Magnesium isn't your typical fix-it remedy; it's the foundational fuel our bodies thrive on. When we say our body needs magnesium to survive, we are not exaggerating.

Magnesium’s hundreds of roles can be roughly categorized into 4 basic functions.

Magnesium Bottle
Magnesium activating enzymes illustration

Activating Enzymes

Magnesium is the spark plug in the engine of our body's metabolism, igniting the activation of enzymes to drive essential biochemical reactions.

Learn how
Magnesium creating cellular energy illustration

Creating Cellular Energy

Magnesium is your cellular power station, helping convert glucose into energy, fueling your body just like a generator fuels an entire city.

Learn how
Magnesium regulates the concentrations of minerals illustration

Creates, Repairs, Protects DNA

Magnesium the DNA architect, ensures smooth protein synthesis for the body’s structural components and metabolic functions.

Learn how
Magnesium creates, repairs and protects DNA illustration

Regulates concentrations of minerals

Magnesium the traffic controller, manages mineral flow in and out of cells, ensuring a balanced/regulated nervous system.

Learn how

When we say our whole body needs magnesium to survive, we are not exaggerating.

Want to know if you are
magnesium deficient?

Get your free Magnesium the complete primer

Magnesium, a
complete primer

Want to learn more about this
magnificent mineral? We wrote an
entire primer on it.